HSN OFFERS "34 MORE REASONS TO CELEBRATE" THIS JULY

HSN OFFERS "34 MORE REASONS TO CELEBRATE" THIS JULY

Multichannel Retailer’s 34th Birthday Festivities Feature Biggest-Ever "$150,000 More to Celebrate Giveaway", Celebrity Premieres, Special Values and Surprises All Month Long

ST. PETERSBURG, Fla., July 1, 2011 – HSN kicks off its "34 More Reasons to Celebrate" month-long birthday event and launches its $150,000 More to Celebrate Giveaway today, providing customers with ultimate shopping experiences, special values, exclusive events and celebrity premieres.

Once in a Lifetime Experiences

This year, in celebration of its 34th birthday in July, HSN is offering its biggest-ever giveaway, which includes more than $100,000 in giveaways and instant-win prizes plus an opportunity to win eight exclusive, grand prize experiences, such as:

• A private meet-and-greet for two with Mariah Carey in St. Petersburg, Fla.

• A design consultation and $5,000 room makeover by Vern Yip, who launches his exclusive new line on HSN July 26
• A trip for two to New Orleans, including dining at three Emeril Lagasse restaurants
• A trip for two to the exclusive movie premiere of The Help, in theaters this August
• A trip for two to New York City, including accommodations at The Plaza Hotel and dinner at Todd English’s Food Hall restaurant

   

Information on how to enter the "$150,000 More to Celebrate Giveaway" can be found at www.hsn.com, keyword: giveaway.

Star-Studded Line Up

Through July 31, HSN will feature some of the biggest names, best surprises and most famous personalities, including:

• Jennifer Lopez will appear live on HSN for the exclusive launch of her new fragrance Love & Light on July 2.
• Serena Williams will introduce exciting new additions to her exclusive Signature Statement collection on July 18.
• Martha Stewart premieres her craft paint collection on HSN on July 21.
• Tori Spelling returns with fashionably chic jewelry offerings on July 21.
• Mariah Carey will debut stylish new apparel exclusively on HSN on July 25.
• Jenny McCarthy makes her HSN debut with the Rescue Bullet blender to benefit Generation Rescue, her charitable organization that supports children with autism.
• Vern Yip will make his HSN debut on July 26 with the launch of an exclusive home collection.
• IMAN will appear on HSN July 28 and 30 with new pieces for her Global Chic collection.

   

Every Day is a Party

All month, there will be something new every day of the week to ensure customers are continually surprised and delighted, including:

• "More Mystery" Mondays will keep customers wondering what will happen next with surprise celebrity walk-ons, "mystery" products and exclusive surprise giveaways on Facebook.

• Customers that play instant-win games on hsn.com on Tuesdays will earn triple entries in the $150,000 More to Celebrate Giveaway, and winners will be revealed every hour on HSN.
• Wednesdays will feature a new 24-hour event each week, including special one-day-only values on customer favorites, including Beauty, Silver, Technibond and Christmas in July.
• Customers will enjoy extra spending power on every item that airs on HSN all day on "More Flex" Thursdays.

   

Shop, Watch and Play

Launched in June on HSN.com, customers can shop, watch and play casual online games every day in the popular new HSN Arcade, which will feature daily prizes all month, exclusive HSN badges, and the opportunity to connect with friends and share their scores on Facebook. On the HSN Facebook page, fans can win prizes, join live chats with some of their favorite personalities, and post photos for a chance to be the Fan of the Week.