ST. PETERSBURG, Fla., Oct. 23, 2014 /PRNewswire/ — Entertainment and lifestyle retailer HSN is tantalizing taste buds yet again this year with the 24-Hour HSN Cooks event on Sunday, November 2. The star-studded culinary event will feature top chefs and culinary experts from around the globe, who will come together to participate in the bi-annual cooking extravaganza.
Three of HSN’s most notable chefs and HSN’s newest chef partner, Robert Irvine, will gather to slice, dice, and cook up a series of highly engaging, interactive cooking demonstrations in front of a live studio audience of HSN Credit Card customers. Restaurant: Impossible sensation Robert Irvine and Iron Chef judge and Zagat’s “Hostess with the Mostess” Donatella Arpaia will offer their own recipes for live on-air fun from 2 p.m. to 3 p.m.; and celebrity chefs and restaurateurs Ming Tsai and Lorena Garcia will appear together from 3 p.m. to 4 p.m.(both times ET).
“HSN is excited to have these culinary greats come together to present stellar products and cooking tips during one of our most memorable cooking events ever,” said Anne Martin-Vachon, Chief Merchandising Officer for HSN. “HSN continues to redefine the shopping experience by offering highly entertaining events such as these that are fun and informative for our customers.”
Introducing a new kind of flavor to the HSN chef roster, Robert Irvine is launching his kitchen collection exclusively on HSN at the event. Utilizing his knowledge of a fast-paced kitchen from his experience on The Next Iron Chef and his time spent in kitchens around the world, Irvine has designed his collection to be easy-to-use and practical, while giving users a simple way to prepare healthy meals at home. The collection features items like a personal blender, halogen glass oven, and mandoline for his launch; and knives, spice mill set, oil mister and dressing maker later next year.
Cronut connoisseur Dominique Ansel will also be on-air demoing delicious recipes from his first-ever cookbook, DOMINIQUE ANSEL: The Secret Recipes (Simon & Schuster Hardcover), launching on HSN. Ansel shares the secrets of transforming humble ingredients—flour, butter, sugar—into the most tempting and satisfying pastries imaginable. Also launching a new cookbook, Chopped judge and The Next Iron Chef winner, Geoffrey Zakarian, will be appearing on-air demoing recipes from his much anticipated, My Perfect Pantry (Clarkson Potter Hardcover). Foodies everywhere can shop both of these celebrated cookbooks, of which autographed versions will be available for sale. Top Chef Duels’ most recent winner CJ Jacobson will be making an appearance on-air during the exciting food-filled event, sharing his personal tips for getting ahead in the kitchen this holiday season and speaking about all things Top Chef.
New to HSN’s 24-Hour Cooks event, three-time Emmy award-winning journalist and co-host of Univision’s El Gordo y la Flaca, Raul de Molina, will be a special on-air guest host and lifestyle contributor, bringing his charismatic charm to HSN viewers. De Molina will be on-air interacting with the celebrity chefs and guiding shoppers through the international fusion of recipes that will be prepared during the live audience portion of the event. His passion for food, travel and entertaining makes de Molina an ideal contributor to the event as HSN’s 24-Hour Cooks event celebrates chefs and cuisines from across the globe.
The HSN Cooks event will begin with a special preview at 11 p.m. (ET) on Saturday, November 1. For more information and to shop a special preview of the HSN Cooks collection, visit www.hsn.com and join the conversation @HSN on Facebook, Twitter, Instagram and Pinterest, using the #HSNCooks hashtag.
