Press Release

Global Goddess Beauty Launches on HSN

International Beauty Expert, Author and Celebrity Makeup Artist Shalini Vadhera To Make First HSN Appearance, Offering Branded Products and Beauty Secrets From Around The World

NEW YORK, NY (February 5, 2008) – Renowned celebrity makeup artist Shalini Vadhera will share her Global Goddess Beauty collection and unique beauty secrets during her debut appearance on HSN beginning February 14th. Just in time for Valentine’s Day, Vadhera will teach women at home how to create looks inspired by the worldly destinations and exotic beauties she has encountered as a globetrotting, multicultural makeup artist. Vadhera and her Global Goddess brand break down barriers to different cultures and open the door to a world of beauty few women have ever experienced. From the secrets of the Old World to the indulgent treatments of modern-day beauties, Vadhera has uncovered tips and techniques from across the globe and will help women bring a little exotic flair to their beauty routines.

“I have always been inspired by the secrets behind the beauties across the globe and I want to empower all women to find the Global Goddess within,” says Vadhera.

A first-generation Indian-American, Vadhera was introduced to foreign cultures at an early age. Trips around the world and exposure to women of all ethnicities and backgrounds strengthened her initial curiosity and she began to question—what were the secrets to all of this beauty? Vadhera spent years collecting tips from women across the globe and knew that she had uncovered something that every woman should know—that beauty can be found anywhere. She learned the secrets of honey from Polish women, almond oil from the French and fresh mint leaves from the women of Zimbabwe. Vadhera collected the fruits of her travels in the book, Passport to Beauty, and in her makeup and skincare line, Global Goddess Beauty. Now she will share her beauty wisdom, unique discoveries of exotic ingredients and useful tips with the 90 million U.S. households tuned into HSN.

“Life is a journey. Finding ways to help women look good and feel good is the best part,” says Vadhera. “After traveling the world, I have learned that beauty is one commonality between women of all cultures, but that there are so many different ways to achieve beauty. I hope to help women everywhere uncover these secrets and make them their own.”

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Having won such celebrity fans as Sarah Jessica Parker and Heather Locklear, among others, Global Goddess Beauty products embody the highest principles of beauty learned by Vadhera. Not only does the line offer rich colors and delicate crème textures, but the products are universally appealing on any complexion including the tough mid-range skin tone such as South Asian, Latina, Middle Eastern and mixed ethnicities. Whether Cairo Eyes Liquid Kohl Liner or Chai Cheek Color, HSN viewers will be introduced to a makeup and skincare line that addresses the needs of all women. No matter your latitude or longitude on the globe, Shalini Vadhera will help all women to truly become a Global Goddess!

Shalini Vadhera and Global Goddess Beauty will debut live on HSN and HSN.com beginning February 14th. Shows include:

  • Thursday, February 14th – 7:00 a.m. & 8:00 p.m. EST
  • Friday, February 15th – 9:00 a.m., 1:00 p.m. & 4:00 p.m. EST
  • Saturday, February 16th – 8:00 a.m. EST


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