Press Release

Hydroxatone® Returns to HSN April 11-12 Following Highly Successful Debut

More Hydroxatone skincare will be featured in upcoming HSN appearance as a result of successful February premiere

Jersey City, NJ, April 11, 2011 – Leading interactive multichannel retailer HSN will offer customers another opportunity to see and learn more about the tremendous benefits of Hydroxatone® when the line of anti-aging skincare products returns April 11 and 12, following its highly successful debut in February. While on HSN, beauty experts will educate viewers on the efficacy and clinically-shown results that are attainable using this innovative line of creams and beauty treatments.

“February’s debut far exceeded our expectations, and we are thrilled by the response Hydroxatone® received from HSN viewers, said Andrew Surwilo, CEO of ACMG, parent company of Hydroxatone®. “We look forward to introducing more people to Hydroxatone during its next appearance on HSN.”

Hydroxatone® – best known for its compelling presence on direct response radio, TV, print and web — launched in prestige retail stores nationwide last year and will continue to expand to additional retail distribution in 2011. The brand includes an assortment of high performance skincare products including the flagship Hydroxatone AM/PM Anti-Wrinkle Complex® and the million-selling Hydrolyze® Advanced Under Eye Formula.

Hydroxatone will appear again on HSN on April 11 at 8 p.m. or April 12 at 6 a.m., 10 a.m., 4 p.m. and 9 p.m. (all times EDT) and is currently available at www.hsn.com.

About ACMG:
Atlantic Coast Media Group was started by Andrew Surwilo and Thomas Shipley in 2005 to create and market efficacious skin-care brands for today’s working women. The result is their flagship beauty brand, Hydroxatone®. ACMG has since launched several distinctive brands including Keranique, Luminique and the ultra high-end D.N.A. line. Surwilo and Shipley were named finalists of Ernst & Young’s 2010 NJ Entrepreneur of the Year. ACMG is a member of the 2010 Inc. 500, Inc. Magazine’s list of America’s fastest growing companies. Hydroxatone® is the official skin-care sponsor of the 2011 Daytime Emmy Awards and the official skin-care partner of the National Association of Television Arts & Sciences. ACMG focuses on being a responsible, reliable corporate citizen with multiple initiatives benefitting national charities and the local community. Hydroxatone® is a Proud Sponsor of the 2011 CEW Beauty Awards.